| UmbroIn 1924 the Humphrey Brothers created a sporting and clothing manufacturing firm along with a logo depicting a double diamond, which was directly representative of the two founders Harold and Wallace Humphrey. |
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| Uncle Ben'sIn 1943 the American company Converted Rice Inc. from Houston, sold and transported high-quality rice. The label and logo name were based on the local farmer Uncle Ben, whose rice plants in the area around Houston were tended with great love and care in order to produce such a high-quality product. The label and logo however, is based on a fictitious picture of Uncle Ben, as no authentic picture or photo was ever taken of the legendary rice grower. |
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| Unity SymbolThis logo was taken from one of the oldest but most common symbols. The image represents the two symbols Mars (meaning masculinity or War God) and Venus (meaning femininity or Dear Goddess), which was first used in about 450 B.C., according to Greek mythology. Even today this image is still used and shows the link between man and woman. In more recent and modern times the two symbols have been linked together to show the unity between two or more people in a business environment. The symbol of unity demonstrates love, confidence, loyalty and solidarity. |
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| UPS logoThe very first iteration of this logo for this famous and reputable express delivery service was developed 1919. This first version pictured an eagle containing a package in its claws. Eighteen years after this date, the logo was altered for the very first time. At to a shield with the three initials of the business name. In 1961 logo designer Paul Rand created a new logo in line with this new abbreviated name. The logo was again redesigned in 2002/2003 by FutureBrand and the new 3D look was placed on a brown surface of a shield.
| Vaillant logoThis colloquially known "Hare in the Eye" is promoted by one of Europe's most renowned and respected heater manufacturers, who have been in business since 1899. The idea for the concept, the logo, and the business dates back to the company's founder Johann Vaillant at the Ostersonntag, when he was reading a Catholic news sheet. This news sheet was the inspiration for the logo and peoples desire to be surrounded by fascinating things such as trees, eggs, hares and rolling lawns. |
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| Valiant Comics Logo DesignValiant Comics is the comic book publishing company established in 1990 by comic writer Jim Shooter and famous artists Barry Windsor-Smith and Bob Layton. Valiant Comics stormed onto the comic book market with stories and characters of unique quality and became one of the largest players in this industry. Valiant is the 3rd most recognizable world of characters in comics. The quick rise of Valiant can be ascribed to both the blemished realism of its characters and the quality of its stories. Valiant's first visual identity appeared on Wrestling and Nintendo Comics. In 1991, the logo would also appear on its superhero line. Two months after the end of the Unity crossover, Valiant updated its logo, switching from a fancy script font to a bold script. The new Valiant logo was updated again right after the Chaos Effect crossover. The company decided to change the wording to "Valiant Presents" and to decrease in size the compass logo. The logo was entirely revamped after the company has been bought by Acclaim Entertainment. It featured a large letter "V" to replace the compass, and a new different typeface. Later on, a new logo was created to symbolize the synergism between Valiant and Acclaim, merging the letters "V" and "A" into one logo. The compass logo has lately reappeared along with the addition of the wording "Entertainment". |
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| Volkswagen LogoVolkswagen is a car producer based in Germany. It forms the substance of Volkswagen Group, which is the world's fourth largest automobile producer after Toyota, GM and Ford. The origins of the company date back to 1930s Nazi Germany. Long before Hitler was elected to power in Germany, he was creating schemes to mass-produce an affordable car. Hitler called the new vehicle the "KdF-Wagen", which literally meant "strength through joy - car", after the Nazi-led KdF movement that was supposed to look after the working people. Ferdinand Porsche disliked the name KdF-Wagen (he preferred Volkswagen, the name under which the car had been produced). "Volkswagen" signifies "people's car" in German, in which it is pronounced ['folksvagan]. Volkswagen has one of the most simple and instantly recognizable logos in the world, which has seen subtle changes through the years. It's pretty obvious what the Volkswagen logo is (a V over a W in a blue background, surrounded by a circle). The logo was the result of an office competition of which the winner was Franz Reimspiess (the engineer who perfected the engine for the Beetle in the 1930's). The copyright holder of the internationally-famous VW logo is not to be Nikolai Borg, a graphic designer who sued the company for allegedly failing to recognise his work. |
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